At the recent Haye-Bellew press conference in Liverpool, which was open to the public, something remarkable took place. We saw Haye emerge from it as the villain while Tony Bellew found himself slotted in to the role of the good guy – the wholesome family man who unlike Haye is in boxing for all the right reasons.
Now just think about that for a second. Tony ‘Bomber’ Bellew, a fighter who’s spent his entire professional career unleashing tirades of invective at his opponents in the lead up to fights, whose every second or third word is usually an expletive, a man infamous for bullying and intimidatory antics, suddenly this guy is being depicted as a poster boy for family values and proper etiquette.