(Photo credit: Esther Lin/Showtime) By Marc Livitz: There are numerous individuals in this world who seem to have nothing better to do than to willingly succumb to society’s temptations and the desire to have the best of everything. The clearer and clearer an obvious illusion becomes, the more some are clamoring to obtain whatever is necessary to feed their materialistic fetish.
There are of course others who are just as quick to call a trough a trough. Many of us perhaps have seen the financial figures for the most successful movies of all time and how their respective totals look once they are adjusted for inflation.
(Photo credit: Esther Lin/Showtime) Without a knockdown and some very generous scoring for his last fight, WBA/WBC junior middleweight champion Saul “Canelo” Alvarez (42-0-1, 30 KO’s) would have ended up losing his last fight to Austin Trout last April in San Antonio, Texas in their open scoring fight. As it was, Canelo won a fight that looked to be more of a draw than a victory in the minds of a lot boxing fans. 
Trainer Freddie Roach will be taking over the reins to train WBA “regular” heavyweight champion Alexander Povetkin (26-0, 18 KO’s) for his October 5th fight against IBF/IBO/WBA/WBO heavyweight champion Wladimir Klitschko (60-3, 51 KO’s), according to Steve Kim. 
The unprecedented Mayweather-Canelo Press Tour continued on 07/01/2013 with another pit stop in Texas’ largest city: Houston, TX. As early as 8:00 AM in the first July morning of the year, fans began to flock to Houston’s Minute Maid Park Union Station. Although not as big as Mexico City’s mind-boggling turnout of 30,000+ fans, fellow Houstonians were ready to give the two boxing superstars a big Texas-sized welcome!
IBF/IBO Heavyweight Champion, WBO/WBA Heavyweight Super Champion and „The Ring Magazine“ World Heavyweight Champion Wladimir Klitschko will meet with WBA “regular” Heavyweight Champion Alexander Povetkin at the SC Olimpiyskiy arena in Moscow (Russia) on October 5.
On Monday, the International Boxing Federation ordered IBF/WBA super middleweight champion Carl Froch (31-2, 22 KO’s) to start negotiations to defend his IBF title against mandatory challenger George Groves (19-0, 15 KO’s). The IBF gave a firm deadline by July 12th for Froch and Groves to come to an agreement for the fight unless he wants to lose his title by having it stripped from him. 
(Photo credit: Esther Lin/Showtime) DEEP IN THE HEART OF TEXAS (July 1, 2013) – Fans remained the biggest winners as “THE ONE: MAYWEATHER VS. CANELO” press tour continued Monday with two stops in Texas.
(Photo credit: Alma Montiel) Oscar De La Hoya doesn’t like the idea of Floyd Mayweather Jr. facing Golden Boy Promotions’ fighter WBA/WBC junior middleweight champion Saul “Canelo” Alvarez at a catch-weight of 152 pounds instead of at the full weight for the junior middleweight division at 154. De La Hoya thinks Mayweather has some worry about the fight because otherwise he’d have agreed to fight the 22-year-old Canelo at the full weight. 
This question has been asked dozens upon dozens of times after Golovkin’s performance against Macklin this pasty Saturday night.
(Photo credit: Alma Montiel) MEXICO CITY (July 1, 2013) – “THE ONE: Mayweather vs. Canelo” press tour continued on a beautiful summer Sunday in Mexico’s capital city where local police estimated that 32,000 excitable fans turned out at Monumento de los Niños Heroes to greet pound-for-pound boxing king Floyd Mayweather and national hero Canelo Alvarez.