Sugar Ray Leonard featured on broadcast team for Hopkins /Jones II; Tecate To Sponsor Fight

LAS VEGAS, March 31 – Boxing superstar and legend, Sugar Ray Leonard, a man who knows better than most what it’s like to compete in a super fights and legendary rematches, will join an elite team of announcers at ringside and help call the action for the pay-per-view telecast of “The Rivals: Hopkins vs. Jones II” Saturday night at the Mandalay Bay Events Center in Las Vegas..

Leonard, a boxing Hall of Famer who will always be remembered for his classic battles against Roberto “Mano de Piedra” Duran, Thomas “Hitman” Hearns, Marvin “Marvelous” Hagler and Wilfred “El Radar” Benitez, and rematches with Duran and Hearns, will provide color commentary for the broadcast, along with blow by blow announcer Joe Tessitore and color commentator Doug Fischer forwhat promises to be one of the most intriguing boxing events of 2010.

Also at the announcers’ table on Saturday night will be Mario Solis, who will handle blow by blow commentary on the Spanish-language simulcast along with color commentator and former world title challenger Jose “Shibata” Flores, while “The Colonel” Bob Sheridan will handle blow by blow duties with Dave Bontempo adding the color call international viewers.

“The Rivals: Hopkins vs. Jones II,” set for Saturday, April 3 at the Mandalay Bay Events Center in Las Vegas, Nev., is promoted by Golden Boy Promotions and Square Ring Promotions and sponsored by Cerveza Tecate, AT&T and Southwest Airlines. The event will be broadcast live on pay-per-view beginning at 9 p.m. ET/6 p.m. PT.

Tickets priced at $750, $500, $300, $200 and $100 are on sale now at all Las Vegas Ticketmaster locations (select Smith’s Food and Drug Centers and Ritmo Latino). Ticket sales are limited to eight (8) per person. To charge by phone with a major credit card, call Ticketmaster at (800) 745-3000. Tickets also will be available for purchase at www.mandalaybay.com or www.ticketmaster.com.

The Hopkins vs. Jones II pay-per-view telecast begins at 9 p.m. ET/6 p.m. PT and has a suggested retail price of $49.95. The telecast will be available in HD-TV for those viewers who can receive HD. The main event is scheduled to begin live immediately following the college basketball semi-finals. For Hopkins vs. Jones II fight week updates, log on to www.goldenboypromotions.com.

TECATE SETS THE STAGE FOR HIGHLY ANTICIPATED SHOWDOWN BETWEEN LEGENDARY RIVALS HOPKINS VS. JONES

Mexican Cerveza Infuses Character as Sponsor of Explosive Fight

WHITE PLAINS, N.Y. (April 1, 2010) – Tecate, cerveza con carácter, invites fans to witness the much-anticipated face-off between boxing legendary rivals Bernard “The Executioner” Hopkins (49-5-1, 32 KOs) vs. Roy “The Terminator” Jones Jr. (54-5, 40 KOs) on Saturday, April 3, 2010. The event will be broadcast live on Pay-Per-View beginning at 9:00 p.m. ET/6:00 p.m. PT from the Mandalay Bay in Las Vegas.

For those fans 21 and older that have been waiting nearly two decades for this rematch, Tecate is offering a $20 Pay-Per-View mail-in rebate. This is available with the purchase of a Tecate or Tecate Light 12- or 18-pack and is only valid in Ariz., Calif., Colo., Nev., and N.M.

Additionally, when adult guests check in at the Mandalay Bay they will receive a coupon good for a discount on a Tecate product at selected restaurants or bars within the venue. Local Las Vegas residents will also have an opportunity to attend the fight through a retail promotion available at local supermarkets.

“It takes carácter to face an opponent again after 17 years to prove who has the boldness and talent to be number one. Our consumers can relate to the tenacity and strength of these boxers, which is why we’re honored to be the main sponsors of this bout,” stated Felix Palau, vice president of marketing for Tecate. “This is part of our ongoing support of the sport and commitment to celebrating the hard work and perseverance of consumers.”

In the days leading up to the fight, Tecate will host appearances with the charismatic Chicas Tecate at local retail stores. For more information on Tecate’s boxing platform, please contact Isabel Quinteros or Cecilia Mena at (212) 219-0321.